I looked at my family and I said, "I've got a spouse. I've got three kids. There's no way I'm ever buying a music subscription service for the five of us. It's just not going to happen." So we wanted to do something really great for families... It wasn't easy. We had to convince the labels it was in their best interests, too.

Eddy Cue

Categorized in : Kids Three Labels

People will pay for great services. They said they wouldn't pay 99 cents for a song but they did. We've always believed that. When you go to work, you don't work for free; nobody works for free. Nobody can say, "I want to work for free." Nobody says that.

want song people

We've got the best product pipeline that I've seen in my 25 years... by Eddy Cue

We've got the best product pipeline that I've seen in my 25 years at Apple.

apples pipeline years

Competition on anything is good, because it makes everybody bette... by Eddy Cue

Competition on anything is good, because it makes everybody better.

competition

Just six days after its release on iTunes, a record-breaking 33 million people have already listened to the album.

records-breaking albums people

The addition of Beats will make our music lineup even better, from free streaming with iTunes Radio to a world-class subscription service in Beats, and of course buying music from the iTunes Store as customers have loved to do for years.

class world years

I expected higher prices for some books, but [there would be] fle... by Eddy Cue

I expected higher prices for some books, but [there would be] flexibility for other books.

higher would-be book

China is an extremely important market for Apple. by Eddy Cue

China is an extremely important market for Apple.

company-news

China is an extremely important market for Apple Inc and with China UnionPay and support from 15 of China's leading banks, users will soon have a convenient, private and secure payment experience.

business

It doesn't matter how good or bad the product is; the fact is tha... by Eddy Cue

It doesn't matter how good or bad the product is; the fact is that people don't read anymore.

bad good matter people

I think when you go to a store and you go to the Justin Timberlake page and stream it from there, that's great, but that means you went to the store. iTunes Radio lets you discover it without you having to think about it.

great go think you

The quality of TV, I think, is at an all-time high. The problem with it is the way that we end up consuming it - generally a cable box. A satellite receiver is, to me, nothing more than a glorified VCR.

think me quality way

That's the great thing about Apple: it's very focused on the things that we know how to do very well and not try to extend ourselves to areas that we know very little about or don't have a lot of expertise in.

try great know focused

The fact that I have to set things to record seems idiotic. And channel guides - I get home, and I want to watch a Duke basketball game; why do I have to go hunting to find out what channel it's on? Why can't I just say, 'I want to watch Duke basketball.' Or, even better, why doesn't the system know that?

better game know home

In recent years, the government has lost more than five million fingerprints from government employees. They have lost hundreds of millions of credit numbers from financial institutions. This problem is happening more and more and more. And the only way we can protect ourselves is to make phones more and more secure.

employees government problem way

When you look at Apple News and where it started, I want it to be available to everyone. But we also want to make sure the news producers are legitimate... We're very concerned about what's news items and what's clickbait.

look you news want

I've always felt that technology companies have disrespected the content creation process, and the content creation people disrespect technology.

disrespect technology process people

One thing you know, if you've been in technology a while, you're only as good as the last thing you did. No one wants an original iPod. No one wants an iPhone 3GS.

iphone good you technology

My mom is from Cuba, my dad is from Spain, and I grew up in Miami. So there's maybe a little more flair in me than typical Silicon Valley types.

more me dad mom